Rage clicks – what do they tell you about user behavior?

Rage clicks – what do they tell you about user behavior?

Rage clicks are repeated clicks/taps in a specific area of a webpage in a short amount of time that does not result in any change on the page. This repeated clicking could signal that the user is frustrated or an element in your site may be broken! As users we have all been there when clicking on a button, image or link does nothing. As your frustration increases so do your clicks! By understanding this user behavior, you can optimize your page for the intended call to action. The major benefit of rage click analysis is the ability to find quick wins for fixing user frustration on your site.

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